SafeAuto Insurance Review & Complaints: Auto & Health Insurance

SafeAuto Insurance Company only offers car insurance coverage in Ohio, but it helps customers attain health insurance through a partnership with Augeo Benefits. You can get a SafeAuto insurance quote online if you live in a state where SafeAuto insurance coverage is offered.

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Eric Stauffer is a former insurance agent and banker turned consumer advocate. His priority is to help educate individuals and families about the different types of insurance they need, and assist them in finding the best place to get it.

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Written by Eric Stauffer
Founder & Former Insurance Agent Eric Stauffer

Leslie Kasperowicz holds a BA in Social Sciences from the University of Winnipeg. She spent several years as a Farmers Insurance CSR, gaining a solid understanding of insurance products including home, life, auto, and commercial and working directly with insurance customers to understand their needs. She has since used that knowledge in her more than ten years as a writer, largely in the insuranc...

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Reviewed by Leslie Kasperowicz
Farmers CSR for 4 Years Leslie Kasperowicz

UPDATED: Mar 14, 2022

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Financial Strength

SafeAuto is a nonstandard insurance company aimed at drivers who want affordable car insurance that meet the legal minimums. This relatively young company provides basic auto insurance for a market that tends to have a harder time acquiring coverage.

What type of insurance company is SafeAuto?

SafeAuto was founded in Columbus, Ohio to provide insurance to the nonstandard market. The company has expanded to serve 16 states, offering the basic state minimum liability as well as additional coverage options. They are licensed in two additional states but do not currently operate there.

SafeAuto has two storefront offices in Columbus and sells its policies in other states over the phone and online. They are a direct-buy insurer, which means there are no agents, brokers, or commissions. All part of their mission to provide low-cost insurance.

The company’s main focus is on providing liability coverage for high-risk drivers who are considered nonstandard, meaning they don’t qualify for an auto policy with standard companies. These drivers include those with tickets or accidents in their driving history, major violations, drivers needing SR-22 filings, or those with credit score problems.

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Does the company sell auto insurance?

Auto insurance is SafeAuto’s only type of insurance, and they work specifically with high-risk drivers who need to obtain legal minimum liability insurance but have difficulty getting types of coverage from standard insurers.

The nonstandard market can include immigrants who are still driving on an international license, people without insurance history, plus those whose driving record makes them difficult to insure. However, the market tends to be targeted to the latter customers who need a high-risk liability insurance type of coverage.

SafeAuto advertises its type of insurance to drivers as “Legal for Less”, leaning heavily on the liability-only legal minimum type of high-risk insurance policies. This makes sense given the many cases in which nonstandard customers are seeking the lowest possible price due to the increased insurance costs of high-risk insurance they face.

The website provides little information on the company’s specific liability insurance policies.

SafeAuto Insurance does offer higher limits and optional coverage such as comprehensive and collision coverage, but they are heavily weighted towards the liability insurance only type of coverage for the high-risk driver. While most high-risk insurance companies recommend carrying more than the legal minimum coverage, SafeAuto’s marketing is geared towards the bare-bones liability insurance policy. This is in spite of the fact that this type of insurance is unlikely to provide enough coverage in a serious accident.

There is no information on any discounts or any other programs from the company.

What additional products does SafeAuto Insurance Company offer?

SafeAuto does not sell anything beyond auto insurance, but they do have a partnership with Augeo Benefits to help their customers obtain health insurance products. This partnership offers assistance with the purchase of:

  • Major medical insurance
  • Short-term medical
  • Limited Medical
  • Critical Illness
  • Accident
  • Life insurance

These products are sold and underwritten by a variety of different companies.

Are SafeAuto’s rates affordable?

SafeAuto does not write car insurance in the test markets where we run our sample quotes – as a result, we are unable to provide a comparison of their insurance rates to other insurance companies for this type of coverage.

As a legal minimum, bare-bones insurer, we would expect that their rates would come in on the low side, as our samples are run on drivers with clean records. This type of coverage, however, is not aimed at standard drivers, and higher-risk drivers face higher rates no matter which company they choose.

SafeAuto does offer online quotes for the states where they provide coverage, therefore it is easy to get an auto insurance quote for comparison purposes.

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How are claims handled?

SafeAuto has a 24/7 claims phone line for customers to report claims. There is no online claims reporting option, and although SafeAuto offers a mobile app for customers to manage policies, there is no indication that it includes any claims services.

SafeAuto provides more information about their claims process than they do their actual products, with a fairly clear and simple FAQ section. They follow the standard procedure of assigning an adjuster who will then investigate, check benefits, and determine fault.

The company has a preferred vendor network for repairs, the SafeAuto Select program, which isn’t described in detail on the website.

Are there any complaints against the company?

SafeAuto has been a BBB accredited company since 1997. They currently have an A+ rating. The BBB lists 168 complaints against the company in the past three years, with 62 of those complaints filed in the past 12 months. The majority of issues seem to be surrounding their products and service. The BBB does not consider this number to be high for a company of this size, but for a regional insurer selling insurance in only 16 states, this seems a bit high compared to similar sized companies we have reviewed.

There are 81 ratings of SafeAuto on, 65 of which are one-star and only three are five-star. A large number of these complaints are from drivers who were involved in an accident with a SafeAuto insured driver. They frequently cite poor response time and claims adjusters who try to avoid paying out claims. There are also multiple complaints from SafeAuto customers regarding slow response time from claims adjusters.

Other sites have a number of complaints that include bait-and-switch pricing and odd billing practices.

The few positive reviews found do focus on low rates and good customer service.

Rating Company Grade Financial Outlook
AM Best N/A N/A
Fitch N/A N/A

What’s the bottom line on SafeAuto?

Without a rate quote, it is difficult to make a final determination on SafeAuto. There are enough negative reviews citing the same problems to raise some red flags, however, it seems to be mainly drivers who were involved in an accident with a SafeAuto insured making the complaints. SafeAuto is also a company that pushes bare-bones, legal minimum car insurance policies, something that we do not recommend to any driver.

SafeAuto might be worth a look if you are in need of high-risk or nonstandard insurance and have been turned down or quoted very high rates elsewhere. For drivers with a clean record and no other issues, rates and coverage are likely to be much better from a standard insurance company.

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